Accelerating the Vision for Digital Commerce in Saudi Arabia

Saudi Arabia’s Vision 2030 charts a transformative path toward economic diversification and social progress, aiming to build a resilient and innovation-led economy. A key pillar of this shift is the rapid expansion of digital commerce, powered by a young, connected population and strong government commitment to digital infrastructure and regulatory reform. Micro, Small, and Medium Enterprises (MSMEs) are key drivers of Saudi Arabia’s digital commerce landscape, serving as catalysts for innovation, employment, and economic diversification — central objectives of Vision 2030. Their growing role underscores the importance of inclusive digital ecosystems to support sustainable growth.

Open network platforms are emerging as a critical enabler, especially for MSMEs. Key strategies to onboard MSMEs include providing access to tailored financial solutions, fostering entrepreneurial skills, streamlining regulatory processes, and offering affordable digital infrastructure. Open Network Platforms play a transformative role by enhancing data sovereignty, market access, and secure transactions. Their democratized, low-cost model enables MSMEs to compete alongside larger players, while government support further accelerates inclusive and sustainable e-commerce growth.

Read more in our POV here Accelerating the Vision for Digital Commerce in Saudi Arabia

Author Details

Vikram Das

Vikram Das is an accomplished senior business model transformation leader with over 25 years of experience shaping business strategy, service operations and service delivery for Fortune 100 firms across multiple sectors. Currently working with large government and public bodies in the GCC region to help design, pilot and scale their AI transformations in public services.

Chenthil Annamalai

Chenthil Annamalai is a CPG, lifestyle, and retail lead consultant with over 20 years of experience in leading digital commerce transformations for global CPG companies across B2B, DTC and marketplaces using cutting edge cloud technologies.

Jie Gao

Jie Gao has 10+ years luxury retail experience, expertise in customer journey design, customer experience optimization, CRM, digital/eCommerce. Currently she is working with public bodies in the GCC region on their digital transformation of their retail and logistics processes.

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